Human digital experiences for civic life, healthcare, culture, and creative innovation — connecting people to information, institutions, and services in more meaningful and equitable ways.
Bluecadet, Publix Supermarkets
There's something uniquely satisfying about enjoying fruit at the peak of its season. However, with the convenience of year-round availability at local grocery stores, many consumers may not be aware of when different fruits and vegetables are at their most flavorful.
California Milk Processor Board, Transistor Studios
The "Raise a Mootopian" Facebook app campaign was a creative initiative by the California Milk Processor Board and Goodby, Silverstein. Aimed at promoting the benefits of milk through engaging game mechanics, the campaign introduced consumers to Mootopia, a fantastical world highlighting milk's health benefits.
Yahoo, Transistor Studios
Articulating the benefits of partnering with Yahoo for enhanced brand visibility and engagement through data-driven insights.
Columbia Sportswear, Transistor Studios
As part of the largest and most integrated global marketing campaign in Columbia's history, the Omni-Heat design emphasized cinematic seamlessness as users navigated through product shots and videos of incredibly attractive people engaging in humorous, exaggerated activities.
GSA, Office of Evaluation Sciences, Bixal
Evaluating digital forms to enhance public access to critical services like healthcare, housing, and financial aid.
National Park Service, Bluecadet
Bluecadet created an interactive website for the Lincoln Memorial, commissioned by the National Park Service. The project gave visitors everywhere a virtual yet deeply engaging experience of the memorial, emphasizing accessibility and historical reverence.
The website for the White House's Made in America Office (MIAO) provided transparency into the U.S. government's procurement processes.
Small Business Administration , GSA, TTS
Originally, SBA.gov served as a vast repository of information and links, which many users found confusing and difficult to navigate. The site also did not comply with federal accessibility guidelines, making it inaccessible for a significant portion of potential users. This led to a high bounce rate, with 52% of visitors leaving the site from the landing page without further engagement.
USAID
ResilienceLinks exemplifies how targeted enhancements to a digital platform can significantly improve its utility and effectiveness in addressing complex global challenges. Through a combination of quick wins and strategic long-term planning, Bixal helped USAID enhance the ResilienceLinks platform, fostering better global collaboration and support for communities facing crises.
USDA, Bixal
The project for USDA aimed to revamp the digital presence for the agency's food safety and inspection service, crucial for safeguarding public health by protecting the food supply. This involved creating a user-friendly and informative website to build public trust and aid policy formulation.
GSA, Bixal
The United States Web Design System (USWDS) is a robust, adaptable toolkit designed to support the creation of accessible and user-friendly government websites. It provides a cohesive set of design principles, components, and guidelines to ensure consistency, efficiency, and compliance with federal standards.
James Zabiela, Bluecadet
Winner of Best Music Site at SXSW
Pulitzer Center for Crisis Reporting, Bluecadet
The Emmy and Webby-winning website "Live Hope Love" used a blend of poetry, photography, video interviews, and music to create a deeply human and emotive online experience.
HBO, Bluecadet
Bluecadet created the companion website for a documentary film about Sister Dorothy Stang, an environmental and social activist murdered in the Amazon rainforest. The website aimed to complement the film's narrative and deepen public awareness of the environmental and social issues it presented.
Lucian Perkins, Bluecadet
Pulitzer prize-winning Lucian Perkins has worked everywhere from war zones in Afghanistan to backstage at New York fashion shows. Whatever the story, Lucian’s photos display a profound empathy with and compassion for his subjects.
CUNA, Bluecadet
Bluecadet’s innovative approach to promoting financial literacy for the Credit Union National Association (CUNA) featured engaging characters, the Little Guy and the Banker, in a series of interactive games and experiences. The project aimed to educate and engage users on fair banking practices through a playful and technology-driven design.
Bluecadet, National Museum of Wildlife Art
An interactive and immersive website dedicated to the life and work of the legendary western painter Robert Lougheed.
After the demise of the Medici in 1743, their archive of over three million letters remained much as they left it, without catalogs or indexes. These letters allow us to “hear” privileged discussions between artists, princes, courtiers, and advisors, revealing the culture and politics of the Renaissance through the thoughts of the Medici Grand Dukes, who dominated Europe from 1537 to 1743.
Museum of the American Revolution, Bluecadet
Bluecadet’s work for the Museum of the American Revolution exemplifies how digital storytelling and interactive design can effectively convey historical narratives, making the past accessible and engaging for a contemporary audience.
ICA Boston, Bluecadet
Bluecadet and the Institute of Contemporary Art (ICA) Boston took an innovative approach to enhance visitor engagement and accessibility to the museum’s art collections through interactive kiosks. The project sought to transform the museum experience by integrating technology into the gallery-education space, enabling rich dialogues between the museum, its artists, and its visitors.
Bluecadet
This case study reviews the creation of an interactive online experience for the "Galileo & The Age of Astronomy" exhibit, designed by Bluecadet for the Greater Philadelphia Tourism and Marketing Corporation (GPTMC).
Getty Center, Bluecadet
The Getty Center’s special exhibition Rembrandt & His Pupils aimed to engage visitors in understanding the intricate similarities and differences between the master's works and those of his students. It showcased works by Rembrandt alongside those of his students, like Ferdinand Bol and Gerbrand van den Eeckhout, creating an opportunity to explore the nuances between the master and his apprentices.
Howard+Revis, Bluecadet
Howard+Revis Design Services is a renowned exhibit and interpretive design firm dedicated to creating immersive and educational experiences in museums, cultural institutions, and public spaces. Founded by Aluska Howard and Curtis Revis, the firm combines a deep understanding of storytelling with innovative design solutions to captivate audiences and bring history, culture, and science to life.
Coca Cola, IBM Interactive
The Coca-Cola Company sought a solution to empower local markets and design agencies with the flexibility to tailor and localize the brand, while efficiently managing and maintaining multiple websites globally.
Enquos
Enquos was a centralized location for collecting, interpreting, storing, and acting upon nutrition, fitness, and wellness data.
Hill Holliday
Brandfeed was a sophisticated dashboard designed by Hill Holliday’s Project Beacon team for social strategists. Brandfeed addressed the need for a tool that could track and analyze the effectiveness of social media campaigns in real-time. The platform primarily targeted Facebook and Twitter campaigns, providing actionable insights to optimize advertising spend.
IBM Interactive
CityForward was an innovative web platform developed by IBM as part of its Smarter Planet Initiative. Designed to serve city officials, researchers, academics, and engaged citizens, CityForward offered a comprehensive view of urban life across 250 major cities globally. The platform aimed to facilitate data-driven decision-making and foster a deeper understanding of urban trends.
IBM Interactive
IBM's CarePlex was an innovative healthcare platform utilizing Watson’s artificial intelligence to enhance the medical care process for clinicians, patients, and caregivers. The project, a collaboration between IBM and Boston Children’s Hospital, aimed to integrate cognitive computing into healthcare to provide dynamic medical records and personalized care recommendations.
Seven Bridges
The Seven Bridges Genomics Platform resolves the information bottleneck of genomics research by providing a central hub for teams to store, analyze, and jointly interpret their bioinformatic data. The NIH’s National Cancer Institute uses SBG to facilitate research and collaboration on petabyte-scale datasets like The Cancer Genomics Atlas (TCGA) in an environment that supports rapid discovery. Scientists use the Platform to collaborate on their research from anywhere in the world, bringing their questions to the data.
Children’s Hospital Boston, IBM Interactive
OPENPediatrics is a groundbreaking open-source platform developed through a collaboration between IBM and Children’s Hospital Boston. Aimed at addressing the global shortage of medical expertise in pediatric care, OPENPediatrics facilitates the sharing of best practices for treating critically ill children among healthcare providers worldwide. The project embodies a significant leap forward in medical education and knowledge dissemination, underscoring the potential of digital platforms to impact healthcare outcomes positively and foster a more interconnected and informed medical community.